When our ultimate goal as vegans is as big as “achieve a vegan world,” we can sometimes be confused about where to begin.  We know where we want to go, but we have so many different tasks that we can work on—so many people to persuade, so many places to spread the word, so many practices to help change.  Even after we decide which pathways seem more “effective,” we still might be confused about what to do with today, here and now.  This is why I want to emphasize short-term, concrete goals: They focus our effort on actions we can take today.  By setting smaller, measurable goals for this week, this month, or this year, we can more effectively move toward the bigger goal of a vegan world.

Short-term goals can also encourage us along the way.  By repeatedly reaching our short-term goals, we can stay empowered, energetic, and hopeful.  In contrast, if we only think about the final goal, achieving a vegan world, we may feel we’ve made little or no progress, and we may get discouraged.  So I think making smaller, measurable goals is a practical way for us to keep moving in the direction we want to go.

Now I’d like to outline my own goal for this summer.  I want to share this goal both to benefit the readers of this post (for demonstration and for inspiration) and to hold myself publicly accountable to this goal.  I’ve broken it into three sub-goals to make it more manageable.

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Goal: Create an anti-oppression vegan video clip to be used for online activism and, possibly, mobile video projection.
Finish by: August 31, 2009

Purpose:
(1)  To increase the effectiveness of vegan activism by providing a resource that combines the impact of video with a clear anti-speciesist message and follow-up actions.
(2)  To demonstrate to the vegan community the power and relevance of an anti-oppression view when doing public outreach.

Sub-goal 1: Finish a rough script for the video.
Finish by: June 30, 2009

Sub-goal 2: Select all videos and images for each section.
Finish by: July 31, 2009

Sub-goal 3: Assemble and edit footage, record narration, add closed captioning.
Finish by: August 31, 2009

Budget: $0

To stay accountable,
I will post updates—at each “finish” date—as comments on this thread.  I’ll also note my progress in my L.O.V.E. Myspace updates, which I send monthly to our mailing list.

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As you can probably imagine, I’m very excited about this project!  By making it a clearly (and publicly) stated goal, I hope to ensure that it’s a success.

I encourage others to comment on this post describing their own short-term projects.  What are you or your local group working on?  This kind of discussion might help spread ideas, provide inspiration, and make us all more publicly accountable in working toward our goals.

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