Posts tagged activism
Setting short-term, concrete goals
Jun 12th
When our ultimate goal as vegans is as big as “achieve a vegan world,” we can sometimes be confused about where to begin. We know where we want to go, but we have so many different tasks that we can work on—so many people to persuade, so many places to spread the word, so many practices to help change. Even after we decide which pathways seem more “effective,” we still might be confused about what to do with today, here and now. This is why I want to emphasize short-term, concrete goals: They focus our effort on actions we can take today. By setting smaller, measurable goals for this week, this month, or this year, we can more effectively move toward the bigger goal of a vegan world.
Short-term goals can also encourage us along the way. By repeatedly reaching our short-term goals, we can stay empowered, energetic, and hopeful. In contrast, if we only think about the final goal, achieving a vegan world, we may feel we’ve made little or no progress, and we may get discouraged. So I think making smaller, measurable goals is a practical way for us to keep moving in the direction we want to go.
Now I’d like to outline my own goal for this summer. I want to share this goal both to benefit the readers of this post (for demonstration and for inspiration) and to hold myself publicly accountable to this goal. I’ve broken it into three sub-goals to make it more manageable.
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Goal: Create an anti-oppression vegan video clip to be used for online activism and, possibly, mobile video projection.
Finish by: August 31, 2009
Purpose:
(1) To increase the effectiveness of vegan activism by providing a resource that combines the impact of video with a clear anti-speciesist message and follow-up actions.
(2) To demonstrate to the vegan community the power and relevance of an anti-oppression view when doing public outreach.
Sub-goal 1: Finish a rough script for the video.
Finish by: June 30, 2009
Sub-goal 2: Select all videos and images for each section.
Finish by: July 31, 2009
Sub-goal 3: Assemble and edit footage, record narration, add closed captioning.
Finish by: August 31, 2009
Budget: $0
To stay accountable, I will post updates—at each “finish” date—as comments on this thread. I’ll also note my progress in my L.O.V.E. Myspace updates, which I send monthly to our mailing list.
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As you can probably imagine, I’m very excited about this project! By making it a clearly (and publicly) stated goal, I hope to ensure that it’s a success.
I encourage others to comment on this post describing their own short-term projects. What are you or your local group working on? This kind of discussion might help spread ideas, provide inspiration, and make us all more publicly accountable in working toward our goals.
The audience is everybody
May 29th
If we want a vegan world, then I don’t think it’s effective to limit our audience to certain age groups, racial groups, social classes, political affiliations, or other “demographics.” I want everyone to hear the vegan message.
For some, veganism will be a natural and easy fit. I want those people to hear me, so they can join in and make a difference. For others, veganism will seem radical or impossible. But I want those people to hear me, too. These “others” may in fact be most affected by our perspective. Even if their current lifestyle is the opposite of veganism, they may be on the cusp of a life-changing experience. And if their lifestyle is the opposite of veganism, that might also mean there’s more to gain from their eventual veganism. (Think of an avid hunter who goes vegan and surprises everyone around them; suddenly the whole community is a lot more curious about veganism!) And this all stands in addition to the obvious problem of prejudice (literally prejudging people as “receptive” or “unreceptive” based on factors like gender and race). My proposition is that we can reach out lovingly and respectfully to anyone who is willing to listen.
Of course, this kind of assertion—“the audience is everybody”—begs for some qualification.
Embracing an audience of everybody doesn’t mean I purposely seek out an audience that I feel will be unreceptive. It doesn’t mean I completely forget about prioritization and spend hours talking to people who aren’t even listening to me. And embracing an audience of everybody doesn’t mean that I enter communities as a cultural outsider, declare the righteousness of veganism, and then leave. No, I think this “touring activist” model may well ignore the importance and value of community-based activism and grassroots, person-to-person outreach.
Embracing an audience of everyone doesn’t mean I promote veganism as a single-issue cause, telling individuals and institutions, “I’m fine with your racism and heterosexism; I just want you to stop oppressing nonhumans!” No, it just means I don’t let that existing racism and heterosexism turn into an assumption on my part that those people will “never change.” It simply means I don’t give up on people or shun people. It means I try to stay open to anybody who will consider the vegan ideal. So an audience of everyone doesn’t mean I sacrifice my integrity or my idealism: No, it means I take my idealism to the streets and share it with people—anybody who will listen!
New information or new perspective?
Apr 13th
Lately I’ve been reviewing slaughterhouse investigations and other footage in order to compile an anti-oppression, anti-speciesist video clip for online activism. Much of the footage I’ve reviewed has come from animal welfare organizations, and most of it has included narration from those groups. In reviewing these videos, I’ve noticed a big difference between the approach to narration in those videos and the approach I plan to use.
In these videos, the general method is to “expose” specific practices on factory farms, fur farms, puppy mills, and other such places. Facts and figures are inevitably involved, and credible sources are required to prove that this is really what happens to other animals. Along with the intended purpose of creating awareness of specific cruel practices, I think the effect of this approach is to reinforce the idea that, if the specific practices weren’t so cruel, then confining and killing other animals would still be O.K.
One short video advertisement was over-dubbed with the song “Old McDonald Had a Farm” and showed factory farming footage. The message, of course, is that most animal foods don’t actually come from family farms like “Old McDonald’s”—they come from farms that confine and kill other animals in much more brutal ways. This specific move is common among animal welfare groups. Peta2 prints a pamphlet titled “What They Never Told You” that starts with the same declaration: “This is Not Old McDonald’s Farm. The meat, eggs, and dairy products that you consume no longer come from the small family farms that you see in children’s books.” These arguments criticize factory farms, yes, but only at the cost of reinforcing the idea that it’s harmless to eat meat, eggs, and dairy from smaller, family-owned farms.
If we want to end speciesism and animal exploitation everywhere—not just the most cruel instances of it—then I don’t think a focus on exposing specific cruelties is effective. Due to the excessive emphasis on specific details, there ends up being nothing said about the underlying problem of use without consent (which exists with or without the specific practices). When we focus on “exposing” all the specific details of factory farming, I think we end up telling the public that what they already know about meat—that other animals are killed in order to produce it—is not worth opposing in itself.
I propose an alternative: When using footage or images of specific speciesist practices, we can couple it with text and narration that question people’s whole worldviews, not just their stance on a single product. Instead of getting into so much detail about a specific practice—“Did you know that chickens on factory farms are bred to grow so fast that…?”—we can ask people to reconsider what they already know: “Have you ever thought about how human animals kill other animals—take away their lives—just because we like the taste of their bodies?”
If our goal is to challenge speciesism, then any specific details we present aren’t the main point. The main point is to bring people to face what they already know—that other animals are killed in order to produce meat—and make them look at it closer, see it for what it really is, really confront it and examine it.
If we can make people question oppression this directly, then we are actively working to disrupt the ideology of speciesism—the ideas ingrained in us by traditions, media, and social norms that make us think it’s normal or reasonable for humans to confine and kill other animals.
When we disrupt the ideology of speciesism like this, we’re not only affecting the other animals that new vegans save with their plant-based diets—we’re putting whole worldviews into circulation. We’re giving people the realizations necessary for them to start questioning every speciesist practice they encounter from there forward. We’re actively laying a foundation for the vegan world we want to create.
Just a bunch of normals
Apr 7th
I recently ran across the following on a blog by a well-known vegetarian author promoting a vegetarian diet book:
Rip Esselstyn of Engine 2 Diet fame just sent me this. It’s a six minute video from an Engine 2 potluck. No freaks anywhere. Just a bunch of normals enthusiastically showing off their recipes, telling us their success stories, and letting us glimpse an incredible diversity of healthful vegan food.
Before continuing, please take a moment to watch this promotional video for the diet book. Notice anything?
More >
Putting it out there
Mar 18th
As one who works for social change, I’m often involved with affecting the worldviews of others. I’m involved with spreading ideas, philosophies, and perspectives. (For anti-oppression veganism, I think this means presenting the vegan ideal and challenging its antitheses—exploitation, human supremacy, and speciesism.) Victor has written in another post about opening our minds to everyday forms of activism that all vegans can do. I want to focus now on forms of everyday activism that help to spread the ideas of veganism and anti-oppression in order to affect the worldviews of others.
If we can break down traditional barriers for how we spread ideas through activism—maybe even adopting another name for it, like simply “putting it out there”—then the possibilities for presenting the vegan worldview are endless. Every day, most of us have at least a few different means to spread such a message: If we talk to co-workers, friends, classmates, or family, we can speak up about social or ethical issues when relevant. If we have a bike or car, we can apply stickers to them—same goes for buttons on a bag. If we have access to bulletin boards at work, school, or anywhere else, we can hang fliers. If we use e-mail, we can add a signature to our messages with online links or quotations. If we have Facebook, Myspace, or similar accounts, we can utilize both our profile space and our comments to others, writing about our beliefs as well as posting videos and pictures. If we’re taking classes, we can speak up about relevant issues, bringing a vegan perspective into the picture when it may be otherwise ignored. If we’re buying a friend a gift, we can consider a thought-provoking book or film. If we’re near a college campus or attending one, we can chalk anything we want on the sidewalks (which is, of course, very fun also). And many of us can use other, more specialized means to “put it out there,” depending on our individual opportunities. Even if we’re shy or we have little activism experience—or if we don’t have much money or time to put toward activism—many simple options for getting our message out in the world are available to us right now.
To help bring about a vegan world, we can each work continually to utilize more of these simple options for “putting it out there”—even if we don’t consider ourselves “activists” in the traditional sense. We can inject (or at least tint) these communication opportunities with messages that spread an awareness of (and aversion to) power imbalances, violence, hate, force, exploitation, and use without consent. And we can spread positive alternatives, as well: an appreciation for the Earth and fellow life, a perspective that looks critically at inherited attitudes and practices, an excitement toward creating change in peaceful ways, and a worldview that embraces freedom and respect.
I think that this view of activism, or “putting it out there,” can be a source of continual hope and reassurance for us. Maybe the world is full of oppression right now. Maybe we disagree with much of what happens in the world. But as individuals—“activists” or not—we have every chance to make a difference. We have every waking moment to work at being who we want to be—to embody and radiate the values in which we believe.
The importance of criticism
Mar 5th
Recently, some members raised questions about the role of criticism in vegan activism. I believe continual critical reflection is necessary to build a strong foundation for our beliefs and to improve the effectiveness of our actions.
Critically examining our ideas
If we don’t critically examine our ideas, we will not be responsive to new experiences that contradict our old ideas. We can choose to cling desperately to our ideas even as evidence to the contrary mounts, or we can choose to accept the uncertainty of not knowing and learn from our new experiences.
As I have written about previously, it was precisely the constant challenge of a skeptical public that forced me to understand the insufficiency of suffering as a basis for veganism. Accepting the reality of the repeated failure of my arguments allowed me to ask, “Why aren’t people convinced by the argument? Why can’t I refute their logic? Is there a problem with my logic?” This inquiry helped deepen my understanding of veganism and helped me become a more effective, confident advocate in the process.
My experience showed me that even if we don’t question our beliefs, the public certainly will and they will focus on the weaknesses in our ideas. We may as well proactively address them ourselves before the public forces us to.
Critically examining our actions
If we don’t critically examine our actions, we won’t have any basis for evaluating whether or not our efforts are effective in helping us reach our goals. If we instead rely on guesswork and wishful thinking, it’s easy for us to fool ourselves into believing we are effective when, in fact, we are not. Rather than mistake hard work for progress, we can choose to think honestly about what we do and become more effective advocates by learning from this process.
As an example, the animal welfare corporation I used to work for promotes leafleting as the single most effective action we can take as individuals to inspire people to switch to plant-based diets. They claim that 2.5% of people who receive their booklets will switch to a vegetarian diet. However, critical thinking allows us to look at the actual results of leafleting with their literature (e.g., out of 6,000 people who received booklets at one concert, only one wrote in requesting a vegetarian starter guide) and ask the questions, “Is leafleting really as effective as I was told? Could we do a better job in tracking our total impact? How might leafleting be made more effective? What are the weaknesses to leafleting? When is leafleting effective? When is it not? Are there other forms of activism that may be more effective? Why would this corporation offer an obviously incorrect claim on their web site?”
Facing our fears
My experience of being challenged on anti-suffering veganism was unpleasant. Not only was the atmosphere contentious, but there was the added fear that maybe I was wrong all this time and that all the work I had been doing and sacrifices I had made would not yield the progress I had thought they would.
Having experienced this fear, I understand why the leadership of the animal welfare movement is so scared of challenges. The fear is so strong that they instinctively reject any criticism and often react by personally attacking those bringing up concerns as a way to avoid addressing the criticism. While understandable, this is unfortunate, as it results in an insular community that values the false comfort of self-deception over the continued critical analysis necessary for effective advocacy.
Criticism is valuable because it offers us the choice to face the fears that we might not choose to face on our own. If we opt to consider the criticism, we have the opportunity to test and refine our understanding and thereby develop a stronger, more confident, deeper understanding of the issues. It helps us pierce the bubble of complacency that forms when we listen only to opinions that match our own. And it helps us move from a reactive doing that may be satisfying but not necessarily effective to a thoughtful, considered action more likely to advance our goals.
Effectiveness and Striking at the Root
Feb 27th
First, a disclaimer: I think it’s important to remember that effectiveness is only one part of what makes a form of activism viable. We could, for example, analyze whether or not it’s “effective” to bomb the homes of vivisectionists to create change. If we did, I would argue it’s probably not effective; others may argue that it is. However, there’s a bigger reason aside from “effectiveness” why I’d never bomb the home of a vivisectionist: It is an act of violence, and I’m against violence. So yes, I could say that “it’s not effective to use bombs,” but I give caution about focusing on effectiveness in that case, because I think there’s a bigger issue to consider.
Defining “effectiveness”
Arguments based on “effectiveness” arise frequently in discussions about activism and social change efforts. Countless decisions are based on what we judge to be the most effective or efficient plan of action. Many people shun their own intuition or ethical ideals because another path is assured to be more effective. Because this term is central to so many discussions about activism, I think it’s important to reflect on what it really means to us.
At this point, I see “effectiveness” as a measure of how far, how quickly, and how assuredly an action brings us toward our final goal. That is, if we want to accomplish something, I think our “effectiveness” means how quickly, directly, and assuredly we accomplish it. This can be difficult to estimate, to be sure, but this is what makes the most sense to me right now.
I’ve written that my “final goal” is a vegan world. I want to clarify that a vegan world, to me, is not just “the practical application of animal rights” or a something used “to reduce suffering” but instead the actual goal in itself. My goal is for the vegan ideal of non-exploitation—the philosophy and practice of anti-oppression—to be adopted on the large scale.
I intend to write several posts exploring ways to maximize effectiveness by this definition, but I want to propose one guiding principle right now.
Striking at the root
I care deeply about every instance of suffering, but I refuse to see that suffering as faceless and random—as if it’s by chance that human animals routinely enslave and kill nonhuman animals. I think when we notice suffering, we can ask, “What is the cause of this suffering?” and “What allows this suffering to continue happening?” Then we are looking for the root of the problem.
I think this strategy makes sense. We identify and work directly on the problem itself instead of working on the symptoms of the problem. This is where some amount of my criticism for anti-cruelty activism comes from. Anti-cruelty, anti-suffering activism seems so caught up in the “what” of nonhuman suffering that the “how” and “why” are ignored. But I think the “how” and “why”—the system of oppression that breeds the suffering—are the keys to understanding how we can effectively stop it from persisting. As L.O.V.E. member Victor pointed out: Making this criticism does not mean we are pro-suffering. We just see suffering as rooted in oppression. Without the oppression, the suffering doesn’t occur. If we get at the root (oppression), then the tree (suffering) falls.
We can get more specific yet, seeking the root causes of oppressive systems and asking how oppression is sustained and reproduced. Many of us at L.O.V.E. have been convinced by David Nibert’s model for a theory of oppression in Chapter 1 of Animal Rights/Human Rights: Entanglements of Oppression and Liberation. Dani at The Vegan Ideal has summarized this theory of oppression and paired it with an analysis of veganism’s role as a theory of anti-oppression.
Acknowledging deeper roots
A deeper root arises when we acknowledge that speciesism is only one form of oppression among many. It can be enlightening to see speciesism in this context, especially for vegans who have already been involved in activism as a single-issue effort. For many, there’s a “click” and everything makes a lot more sense—veganism has so much more context than before.
Acknowledging the interconnection, we can seek out and support other liberation struggles, building bridges and forming coalitions, knowing that this only strengthens our ability to see, understand, and oppose oppression of all kinds—human and nonhuman. We can learn from other anti-oppression efforts about what works and what doesn’t. We can all strive to eliminate any of our beliefs that may be tinted with ableist, ageist, classist, heterosexist, racist, sexist, or transphobic attitudes. (And again, this is a situation where my disclaimer applies: We don’t just oppose sexism to make us more “effective” as vegans—although I think it does make us more effective as vegans. Sexism is worth opposing for its own reasons, before and after “effectiveness”!)
I’ll here note that I don’t think of true liberation as “expanding the circle” but abolishing the circle. I see the circle itself, the doctrine of respecting some and oppressing others, as a problem. This leads me to the deepest root I know to discuss: respect for all life and existence.
I see respect as the reason for my vegan stance and my anti-oppression stance. For example, Why am I opposed to exploitation? Because exploitation disrespects the individual, and I want to respect all life. So we can acknowledge this root by working to respect everyone of all species, races, genders, and classes—all struggles. And we can practice respectful activism and nonviolence, so as to respect the audience of our outreach (even those who mock us and work against us!).
Real, long-term change
“Striking at the root” is important to me because I think it’s the best (only?) way to achieve real, long-term change. I think it’s great to save any number of individuals from immediate threats of violence and exploitation, but what I really want is to solve the problems that create and sustain violence and exploitation in the world. What I really want is a world without violence and exploitation—a vegan world. So I judge my activism by how much closer it brings us to that world.
thank you for being a friend
Jan 12th
This week, L.O.V.E. began rolling out our brand new Vegan Buddies project, intended to create groups of local vegans who work to take the philosophy of the L.O.V.E. collective in its virtual space and build a vegan community in their neighborhoods with the same principles. We are hoping that this will connect activists around the globe and help to create a vegan world.
Vegan Buddies will engage in such activities as demonstrations and video outreach, potluck dinners, book clubs, movie nights, bike rides, community building, and more! The great part about the project is that small groups of people can connect and organize events to fit their individual schedules. We are really excited about this project and hope it will help even more people to live veganism.
While we have received a number of great applications to the project, we still have a number of buddies not yet paired up because there is no one in close proximity to them! It’s only through word-of-mouth that we can grow this project to become a global effort. I would encourage you to sign up today for the project if you have not already done so, and please spread the word to your friends and allies.
Please contact me if you have any questions.
Much L.O.V.E. and best wishes for a happy new year!
Dropping the activist label
Jan 4th
Over the past few years, I have noticed how many vegans divide ourselves into two categories: the activists and everybody else. Most of the time, the activist category consists of employees of animal welfare non-profits and a handful of “superstar” volunteers. I know some people who are very active in promoting veganism who don’t consider themselves activists. Ironically, some of these “non-activists” do more for veganism than the leaders of some of these non-profits!
LOVE’s FAQ defines veganism as “an active ethical stand against the oppression of any sentient being, human or non-human.” This means, when using this definition, we can drop the “activist” label and simply say “vegan.” Without the burden of the artificial delineation between “real” activists and the rest of us, we can concentrate on working to end oppression. It also means no longer ceding responsibility to “real” activists for change in our communities and instead taking personal responsibility for doing so.
This also means no longer confining activism to the narrow realm of what “real” activists do. So all the conversations we have with friends, family, coworkers, and neighbors about speciesist and other forms of oppression; our efforts to build a community with local vegans; our efforts to support new vegans so they thrive as vegans; the many ways small and large we each work to end oppressive systems – all of this is activism, all of this is the vital, necessary work veganism asks of us.
Last year, Miranda and I met fellow LOVE member S. when they were visiting from Spain. They told us how all the vegans they know in Spain are activists and how there is a culture of activism in that vegan community. When I think about what that would look like here, I feel very inspired. This is the kind of atmosphere I hope we can all help create in our communities. When we stop outsourcing activism, we reclaim the power and possibility of change.
Activism as being, not doing
Dec 29th
This past summer I read a lot books and articles about “veganism”—mostly from Vegan Outreach, some from Peter Singer—that suggested what we “must” do as vegans: that is, we “must” reduce the most suffering possible with our time; it is our “moral obligation.”
I think I became addicted to this sense of moral obligation. For most of the summer I tried to justify my actions by this standard: “Is it ethical for me to write poetry? Activism reduces more suffering.” “Is it o.k. to spend so much time with my girlfriend? People are starving.” I “broke down” several times over my internal conflict. I went leafleting when school started in the fall, which made me feel a little better. I was nervous, but it was the ethical thing to do. I was doing my duty.
Since the summer I’ve started to experience activism differently. This fall, V pointed out to me a problem with “should/must” language. Telling others what they “must” do assumes things about their life and their personality that they have money to donate, or that they’re able-bodied). I tried shifting my language from “we must” to “I want.” I tried showing more respect to people who wouldn’t go vegan. I tried to stop judging others for the suffering they didn’t help stop.
Because leafleting felt so forced the first time, I didn’t leaflet again for two months. Then in the fall one day I woke up and thought, “I feel good. I want to do something to help others. I will leaflet.” The action came from “I want” instead of “I must.” I felt less nervous. Instead of doing my “duty,” I was doing what I wanted.
I recently realized that V has written to me about this difference before, referring to “internally driven” versus “externally driven” activism. V had pointed out that many people start doing activism with external motivation, trying to secure good feelings or a “do-gooder” image, but their motivation often shifts over time. V explained, “With internally driven activism, the activist is motivated by something inside themselves and activism feels much more integrated into the individual (as opposed to being an identity).” As V wrote, “activism is the external expression of the internal state.”
Activism as “being,” or internally driven activism, is also less directly focused on “results. “ If a person is “simply” “being” the love (or respect, compassion, peace) they feel, they’re not directly concerned with the number of leaflets they distribute. They’re concerned with being the most complete expression of love possible.
Allowing my activism to become more internally driven has been healthy for me. Instead of hating myself for the suffering I don’t stop—holding myself responsible for changing the world—I can focus on who I am. I can focus on my effort and my actions.